11:20 AM ET

ATLANTA — A new fan-controlled basketball league is expected to begin play in February.

Plans for a venture called Fan Controlled Hoops were unveiled Wednesday by the creators of a similar league — Fan Controlled Football, which is entering its third season.

There initially will be four teams in the new Atlanta-based basketball league, with two-time NBA All-Star Baron Davis as a co-owner of one of the clubs. The venture also brought in former National Basketball Players Association executive director Michele Roberts as a strategic advisor.

The format will be 4-on-4 and full-court, with real-time fan interactivity. It will be similar to the fan-controlled football venture, where fans can call offensive plays and vote on rules.