What do the Grammy’s offer for baby boomers?
today at 10:36 am
Taylor Swift, BTS, Billie Eilish, Megan Thee Stallion, Bad Bunny, Harry Styles, Black Pumas, Cardi B, Brandi Carlile, DaBaby, Doja Cat, Mickey Guyton, Haim, Brittany Howard, Miranda Lambert, Lil Baby, Chris Martin, John Mayer, Post Malone.
Those are some of the biggest stars in the world of popular music. They’ll be the performers at tonight’s Grammy Awards. If you’re a baby boomer, how many of them do you know? Can you name a song from any of these artists? ONE SONG!!
Where are the performers from my generation? No Paul or Ringo? No Mick? Not even Bruuuuuuccccce? Why not? I realize the demographics say that the Grammys should aim towards younger viewers, but not a single performer aimed towards viewers age fifty and up?
It’s not as if all the veteran artists from the sixties and seventies have died or retired. Many of them are still active, making new albums and would still be performing live if there wasn’t a worldwide pandemic. Albums from McCartney, Springsteen and Bob Dylan received rave ratings and made many of the best of 2020 year-end lists. Why aren’t they on the show? Were they even asked?
I don’t want to be that keep off the lawn kind of guy, although I realize that every word of this has me heading in that direction. I only want to know, what are the Grammys doing to keep me interested enough to watch a three hour broadcast? Sadly, I already know the answer….nothing.
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